A summary in English. Industry report 2024

Swedish Edtech 2024: Quality Assurance and AI Impact in Swedish Edtech

Swedish Edtech Industry has just released its fifth industry report on Swedish edtech: “Edtech Barometer 2024: Does Edtech Work?” A burning question in today’s debate. The barometer reveals an industry clearly influenced by the economic situation and with AI gaining traction primarily within companies’ internal operations.

AI has partially broken through – but no risk of layoffs

Four out of ten member companies have AI functionality in their customer offerings, but that number increases significantly when we inquire about how they use AI in their own work. They also report that they can produce more efficiently and with higher quality using AI, but only a few believe they need fewer personnel as a consequence.

This year’s theme addresses unfounded debate

Throughout the year, the industry has been influenced by the political climate and discussions such as “from screen to paper.” The debate raises questions about whet

her edtech works and places increased demands on evidence. Therefore, we’ve chosen quality and evidence as the theme for this year’s report. We’ve consulted experts in the field to explore how to ensure the quality of edtech and its usage. Our barometer also shows that Swedish edtech companies are not as averse to research as the debate might suggest. With this year’s theme, we hope to contribute to deeper conversations—a dialogue that needs to stay alive now and in the future alongside technological developments.

Highlights from the report:

  • The industry mainly consists of small companies.63% of companies have fewer than 25 employees and generate less than 25 million SEK in revenue.
  • 6 out of 10 companies use or plan to use AI for visualizations, text, and audio production.
  • 50% of our member companies collaborate or have collaborated with researchers or research institutes/universities in developing their services.
  • 65% of member companies report increased growth in foreign markets in 2023, which is an improvement from last year

Full report here (in Swedish)